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CCLI

CCLI is a global copyright agent with a branch office in Seoul.

When the Korean office launched in 2012, it needed to carry out localizing of all its global content!

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Designing the brochures was quite a challenge. Brochures are not easy to design, because it usually carries a lot of information that the company wants their clients to read (in their entirety!), but in reality, we all know people will only very quickly skim through it, if they have even opened the brochure to check it out!

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I was on a mission to engage the people who were meant to read it through graphics and design, so that they would basically do one thing--read on!

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