There are many CrossFit boxes in and around Seoul, with more popping up, seeming like a new box is opening every week!

CrossFit GoldTown is one of the very few boxes in Seoul's greater metropolitan area that has it's own large West Coast-style warehouse construct unlike others that usually have a space in B1.

 

We needed a logo that matched its distinguished facility size. I wanted its branding to show the strength, discipline, and determination of the sport of CrossFit, and the people who practice it. 

The GoldTown team had a bit of deadlock over which logo to go with, but in the end, everyone was extremely pleased with the end result.